Job Reference : ZJ00004845

Manager / Senior Manager, Database Marketing - Banking

Job Reference : ZJ00004845
  • 4 - 6 Years
  • Salary Negotiable
  • Permanent / Full Time
  • Hong Kong Island
  • HR Management / Consultancy
  • Banking & Finance

    • Job Description

    • Design, develop, evaluate and implement customer analytics solutions to satisfy the business area to which he/she assigns to work with.
    • Perform tasks in the area of business analysis, MIS and Decision Support tools.
    • To recommend, develop and implement strategic marketing solutions including (but not limited to): - Portfolio Management tools (e.g. Segmentation, Portfolio Analysis) - Pre-campaign / Business Opportunity Analysis - Marketing Model - Test and Learn Campaign Experimental Design - Tracking and evaluation;
    • Engage with business teams to understand business priorities and thus help prioritize, align and modify analytic projects and marketing campaigns deliverables;
    • Provide input and insight on infrastructure requirement to improve efficiency for quicker response to business needs;
    • Lead, coach and provide management support to his/her own team members;
    • Review business and analytical processes, design and create improved knowledge management process.

    Requirements

    • Degree holder with major in Quantitative Analysis, Statistics on related subject;
    • Knowledge of the banking legacy system;
    • With at least 8 years of experience preferable in banking industry in similar capacity, with a good understanding of consumer behavior, business and retail banking environment in Hong Kong;
    • Competent in SAS, SQL, Microsoft Access, Excel and VBA;
    • A team player who possesses good communication skills, is detail oriented and trustworthy, and thinks logically.