參考編號 : ZJ00004878

Senior Marketing Manager / Manager, Marketing Communications – Credit Cards

參考編號 : ZJ00004878
  • 7至10年
  • 50k or above
  • 全職
  • 未標明
  • 人力資源管理 / 顧問
  • 銀行和金融 / 市場學

    • 職位描述

    • Manage execution of all direct marketing activities including ATL and BTL;
    • Liase with acquisition, usage, portfolio and/or product teams to prioritize and develop integrated campaign;
    • Formulate and plan marketing communication strategies;
    • Optimize campaign / channel / media mix;
    • Work closely with advertising agencies to develop consistent customer communication to strengthen the brand equity;
    • Manage marketing budget within plan while achieving business targets;
    • Lead a team to demonstrate execution excellence and commitment to customer communications.

    職位要求

    • University Graduate with 8 years or above marketing / advertising agency experience;
    • Assertive, with strong people skills to manage team, internal customers and external vendors;
    • Able to work under pressure and tight timeline;
    • Result oriented, flexible & proactive;
    • Adaptive to dynamic and fast changing environment;
    • Good coaching, presentation and inter-personal skills;
    • Good command of written and spoken English and Chinese.