Responsibilities:

• Manage execution of all direct marketing activities including ATL and BTL;
• Liase with acquisition, usage, portfolio and/or product teams to prioritize and develop integrated campaign;
• Formulate and plan marketing communication strategies;
• Optimize campaign / channel / media mix;
• Work closely with advertising agencies to develop consistent customer communication to strengthen the brand equity;
• Manage marketing budget within plan while achieving business targets;
• Lead a team to demonstrate execution excellence and commitment to customer communications.

Requirements:

• University Graduate with 8 years or above marketing / advertising agency experience;
• Assertive, with strong people skills to manage team, internal customers and external vendors;
• Able to work under pressure and tight timeline;
• Result oriented, flexible & proactive;
• Adaptive to dynamic and fast changing environment;
• Good coaching, presentation and inter-personal skills;
• Good command of written and spoken English and Chinese.

All personal data collected will be kept in strict confidence and would only be used for recruitment purpose.

To find out more about Zebra, visit us at www.zebra.com.hk.